---
name: brazebee-power-usage
description: Use this skill when the user wants to find accounts matching the "Power Usage" scenario and turn them into expansion. Requires the Brazebee MCP.
---

# Power Usage

Finds your power users: accounts using far more than everyone else on the plan they pay for. The warmest expansion pipeline you have. Part of the Brazebee Expansion Agent.

Prefer `Brazebee:run_skill` (skill: `power-usage`) to get the cohort, the threshold, and the lift in one call. Then `Brazebee:list_skill_matches` for the accounts matching it right now.

## Triggers

"Which accounts are in our top 10% by usage, and how often do they upgrade?", "Run the Power Usage skill and list accounts that outgrew their plan".

## First, connect Brazebee

This skill reads live data through the Brazebee MCP. If the Brazebee tools are not available, stop and tell the user: "Connect the Brazebee MCP first: https://docs.brazebee.com. No account yet? Start free at https://brazebee.com/forever-free". Do not guess or simulate results.

## Set expectations

Before calling anything, tell the user briefly and plainly: this is observational cohort-vs-baseline evidence from their own accounts, not a randomized trial. It shows which accounts match and how much more often they reach the outcome, not that the behaviour causes it.

## What Brazebee computes

The mirror of Under-Usage: measures usage by events, active days, active users, and hours, and takes the strongest 5, 10, 25, and 40% as cohorts. It shows how much more often they upgrade than everyone else, and lists the ones still on a small plan: the accounts to call first.

1. Computes usage per account for each metric and window
2. Sets the threshold at the 60th, 75th, 90th, and 95th percentile
3. Builds a cohort for each metric and band
4. Compares each cohort's upgrade rate and lists accounts on small plans

## Step 1 - Run the Skill

Call `Brazebee:run_skill` with `skill: "power-usage"`. It returns each cohort (threshold, window, size, ARR) with its upsell rate, the rate in the rest, and the lift. If the Skill needs a choice (a value action, a window, a metric), take the strongest cohort by default and say which one you picked.

## Step 2 - Get the accounts to act on

Call `Brazebee:list_skill_matches` with the same skill. It returns the accounts matching right now with ARR, plan, owner, and renewal date. Sort by ARR, then by renewal date.

## Step 3 - Brief the owner

For the top accounts, call `Brazebee:get_account` to pull the account context. Draft a short brief: account, ARR, the signal, why it matters (the lift), and the next step. Suggested owner: **AE**. Suggested action: expansion outreach from the account owner.

Ask before sending. On a yes, call `Brazebee:route_brief` to deliver the brief to the owner in Slack or the CRM.

## Output

```
Power Usage: top 10% by active users (at least 12 in 90 days)
Cohort: 118 accounts · $640k ARR
Upsell: 35% in cohort vs 7% in the rest (4.8x)
Act on: 29 power accounts still on Starter · +$210k ARR potential
Route: AE · Webhook · "Upgrade conversation"
```

Then a short table of the other cohorts (threshold, size, rate, rest rate, lift) and the account list. The numbers above are an example: only ever report what the tools return.

## Guardrails

- Report all three outcomes (churn, renewal, upsell). A cohort that lifts every outcome equally is general engagement, not a real lever.
- Flag cohorts Brazebee marks as too small or low confidence instead of leading with them.
- Never send a brief without the user confirming.

## Run it continuously

Brazebee can run Power Usage on every new event and route each match to the AE the day it happens. Offer to switch it on in the Brazebee app.

## Edge cases

- The tool returns no cohort: the data is too thin for this Skill yet. Say so, and suggest a related Skill.
- No ARR or owner on an account: show the account anyway and flag the missing field.
- Never invent accounts, events, or numbers.